Norway's leading supplier of intermediate and cardan shafts

The company is specialized in the field of intermediate shafts/cardan shafts. They offer intermediate axles for all types of vehicles, ships, industry and agriculture. At Powertrain Europe, the subject of intermediate axles is central and we are committed to delivering the highest possible quality in every single assignment. With over 30 years of experience, Powertrain can provide professional technical solutions tailored to every mission.

The problem?

Powertrain had an old and outdated website that didn't work satisfactorily. Such a website can significantly hinder sales. Since this was a new industry for us, we spent a lot of time at the start doing market research to get inspiration.

The procedure

During the market research, we repeatedly asked ourselves the question: What is the Powertrains brand? We took inspiration from the logo and chose blue as the primary color. Then we wanted to rethink. The previous website was dominated by white elements, but this time we chose to use dark tones. Dark tones give the website a modern and sophisticated look, highlight images, and create a sense of strength and reliability, which makes it stand out from the competition.

It's a Wrap

Today the website is running smoothly and both we and Powertrain are very satisfied. Since the launch, we have also implemented various integrations, including analytics tools such as Google Analytics and automations through Zapier.